Bracken Trade Park is situation in a prominent position fronting Dumers Lane close to its junction with the A56 Manchester Road. The Park lies approximately 1 mile to the south of Bury town centre and access to Junction 17 of the M60 is within 3 miles whilst junction 3 of the M66 is 2 miles.

Other occupiers in the immediate vicinity include O2, Sambro International and Thumbs Up.

Bury is one of the 10 metropolitan boroughs that comprise the Greater Manchester conurbation. The town of Bury is located approximately 16 kilometres (10 miles) north of Manchester City Centre and approximately 10 kilometres (6 miles) to the east of Bolton.

The town benefits from excellent road links and an excellent public transport network with the GMPTE metrolink tram providing a direct service from Bury to Manchester City Centre and Manchester Piccadilly Railway Station, with an average journey time of 30 minutes. This service also connects to Salford Quays and ultimately Altrincham at its southern most stop.